Marketing

CATCHING CLIENTS ON THE FLY – #TXFlyFishingFestival

Towards the end of 2016 we formed a wish list of upcoming events that are local, family-friendly, and of course, incredibly fun to experience. Next, the introductions were sent via email to contacts with simple requests to merely start a conversation about their on-site coverage. Two weeks later, proposals have been sent, reviewed, and one […]

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Pure Form of Storytelling Earns Best Social Media

Two and half years ago I was given direct advice to form a company. The not so subtle guidance came from an Executive Director whom I admire personally and professionally. I had spent more than a decade volunteering for various non-profit organizations in the community. Serving others is a rewarding way to give back for […]

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