Music Insider Magazine Cover – June 2018

Wildflower! Arts & Music Festival includes several events within the event such as the Battle of the Bands contest. A qualifier round is held in April a month prior to the official festival weekend and high school bands are invited to sign-up to compete. Judges select two bands to advance to the final round a […]

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New Jersey Renaissance Faire

Promotional videos are golden when it comes to event marketing.  Clients are encouraged to create several variations of the same video to include a 30-second clip and a one-minute video.  The average viewer will watch less than 10 seconds which means that the content must grab them instantly.  Paid advertising serves it to a target […]

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Keep Tabs On The Videos

The view is fascinating and although we do not know why we feel compelled to watch, it is something we want to see. A timelapse video is an incredibly easy way to capture hours of footage and condense it down into mere minutes. It would be called shadowing but the camera is in plain sight […]

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Voyage Dallas

In 2014 Cece became Chief Storyteller of a new company branded around her existing Twitter handle: @TheLeagueLady. That summer she completed the Social Media and Digital Communication program at Southern Methodist University to obtain a navigation update for the ever-changing digital landscape within the industry. Over the past few years, Cece has been a busy […]

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The JORDAN GREENWOOD: Collecting Experience And Creating Stories

By: THE Jordan Greenwood Ever since I was young I have had a passion for creating stories. When I was very little it began with playing make believe, and by middle school I was writing my own fiction as a means of creative expression and escapism. At that time, I had thought I’d pursue a […]

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LIVE LIFE IN COLOR AT 38TH PLANO BALLOON FESTIVAL

Annual festival sponsored by InTouch Credit Union hosts 40 hot air balloons for three-day weekend in Plano, Texas. PLANO, Texas, Sept. 22, 2017 /PRNewswire-iReach/ — The 2017 InTouch Credit Union Plano Balloon Festival kicks off on Friday, September 22 and continues through Sunday, September 24 at Oak Point Park. This year is the 38th for […]

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Simple Booth Shines at Downtown Plano Art & Wine Walk

There were 18 wine samplings on the route at the Downtown Plano Art & Wine Walk held Thursday, September 14, 2017. And while The League Lady did not partake in the liquid tastings because we have three events in the next three weeks, it was an interesting event to attend for the first time. As […]

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BEST SOCIAL MEDIA AWARDS – TFEA2017

Congratulations to Jessica Jackson and the Plano Balloon Festival, Inc. for winning 1st Place “Best Social Media” for the Plano Balloon Festival Races and 3rd Place “Best Social Media” for the InTouch Credit Union Plano Balloon Festival. The League Lady is so thankful for the opportunities to work for these events and we are honored […]

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CATCHING CLIENTS ON THE FLY – #TXFlyFishingFestival

Towards the end of 2016 we formed a wish list of upcoming events that are local, family-friendly, and of course, incredibly fun to experience. Next, the introductions were sent via email to contacts with simple requests to merely start a conversation about their on-site coverage. Two weeks later, proposals have been sent, reviewed, and one […]

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Pure Form of Storytelling Earns Best Social Media

Two and half years ago I was given direct advice to form a company. The not so subtle guidance came from an Executive Director whom I admire personally and professionally. I had spent more than a decade volunteering for various non-profit organizations in the community. Serving others is a rewarding way to give back for […]

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