The League Lady

Music Insider Magazine Cover – June 2018

Wildflower! Arts & Music Festival includes several events within the event such as the Battle of the Bands contest. A qualifier round is held in April a month prior to the official festival weekend and high school bands are invited to sign-up to compete. Judges select two bands to advance to the final round a […]

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New Jersey Renaissance Faire

Promotional videos are golden when it comes to event marketing.  Clients are encouraged to create several variations of the same video to include a 30-second clip and a one-minute video.  The average viewer will watch less than 10 seconds which means that the content must grab them instantly.  Paid advertising serves it to a target […]

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Keep Tabs On The Videos

The view is fascinating and although we do not know why we feel compelled to watch, it is something we want to see. A timelapse video is an incredibly easy way to capture hours of footage and condense it down into mere minutes. It would be called shadowing but the camera is in plain sight […]

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Voyage Dallas

In 2014 Cece became Chief Storyteller of a new company branded around her existing Twitter handle: @TheLeagueLady. That summer she completed the Social Media and Digital Communication program at Southern Methodist University to obtain a navigation update for the ever-changing digital landscape within the industry. Over the past few years, Cece has been a busy […]

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The JORDAN GREENWOOD: Collecting Experience And Creating Stories

By: THE Jordan Greenwood Ever since I was young I have had a passion for creating stories. When I was very little it began with playing make believe, and by middle school I was writing my own fiction as a means of creative expression and escapism. At that time, I had thought I’d pursue a […]

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LIVE LIFE IN COLOR AT 38TH PLANO BALLOON FESTIVAL

Annual festival sponsored by InTouch Credit Union hosts 40 hot air balloons for three-day weekend in Plano, Texas. PLANO, Texas, Sept. 22, 2017 /PRNewswire-iReach/ — The 2017 InTouch Credit Union Plano Balloon Festival kicks off on Friday, September 22 and continues through Sunday, September 24 at Oak Point Park. This year is the 38th for […]

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CATCHING CLIENTS ON THE FLY – #TXFlyFishingFestival

Towards the end of 2016 we formed a wish list of upcoming events that are local, family-friendly, and of course, incredibly fun to experience. Next, the introductions were sent via email to contacts with simple requests to merely start a conversation about their on-site coverage. Two weeks later, proposals have been sent, reviewed, and one […]

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Pure Form of Storytelling Earns Best Social Media

Two and half years ago I was given direct advice to form a company. The not so subtle guidance came from an Executive Director whom I admire personally and professionally. I had spent more than a decade volunteering for various non-profit organizations in the community. Serving others is a rewarding way to give back for […]

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DxO ONE Camera Cuts Social Sharing Time for Photography & Video

Time is more than a measure of events when we as storytellers attempt to archive sequential moments through photography. It takes time to plan the album in advance. Time spent making sure that we are standing in the exact spot to capture the sunrise before it shines, the hot air balloons as they glow under […]

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Plano Balloon Festival Inc. Receives Texas Marketing Awards

The Plano Balloon Festival, Inc. received five first-place honors, three second place honors and one third place honor during the marketing awards competition at the annual Texas Festivals and Events Association (TFEA) Conference in Austin, Texas. The awards given at the recent conference were for marketing materials previously designed for the 2013 InTouch Credit Union […]

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